HubSpot CRMvsIntegromat
Side-by-side comparison for solopreneurs — pricing, features, and which tool to choose in 2026.
HubSpot CRM
CRM & Sales
HubSpot CRM is a comprehensive customer relationship management (CRM) platform tailored for solo users and freelancers who need robust tools to manage their client relationships and marketing efforts without breaking the bank.
Integromat
No-Code & Low-Code
Integromat, now rebranded as Make, is a no-code automation tool designed for solo users and small teams who need to connect various apps and services without writing code. It offers a visual workflow builder that enables users to create complex automations with ease.
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Our Pick
HubSpot CRM edges ahead for most solopreneurs based on pricing and ease of use.
Overview
HubSpot CRM is a customer relationship management platform designed for solo users and freelancers who need robust tools to manage client relationships and marketing efforts without breaking the bank. Make, now rebranded as Make, is a no-code automation tool that connects various apps and services to automate workflows across different platforms like CRM systems and marketing tools.
HubSpot's core value proposition lies in its extensive suite of features including contact management, email tracking, meeting scheduling, and basic automation at an affordable price point or even free for certain functionalities. Make’s core value proposition is its visual workflow builder that enables users to create complex automations without coding knowledge, with over 1000 app integrations available.
Feature Comparison
| Feature | HubSpot CRM | Make |
|---|---|---|
| Core Use Case | Customer Relationship Management (CRM) | No-code Automation |
| Collaboration | Basic customer support tools from Starter tier | Teams Plan for multiple teams and permissions management |
| Integrations | Basic marketing automation features | Over 1000 app integrations |
| Mobile App | ❌ | ❌ |
| Offline Access | ❌ | ❌ |
| API/Automation | Basic pipeline management tools | Visual workflow builder with drag-and-drop functionality |
| Storage Limits | Unlimited non-marketing contacts, up to 1,000 marketing contacts in free tier | Up to 1000 operations per month in the free plan |
Pricing Comparison
| Plan | HubSpot CRM | Make |
|---|---|---|
| Free | $0/month (up to 1,000 marketing contacts) | No cost (up to 1000 operations per month) |
| Entry Paid | Starter Customer Platform ($20/user/month) | Core Plan ($9/month) |
| Mid-tier | Professional Customer Platform ($50/user/month) | Pro Plan ($16/month) |
HubSpot CRM Strengths
Comprehensive Free Plan: HubSpot’s free tier is robust enough to handle the needs of many solo users without requiring an upgrade, including basic pipeline management tools and up to 1,000 marketing contacts.
User-Friendly Interface: The platform has a straightforward interface that makes it easy for new users to start using its features immediately.
Integrated Marketing Tools: With basic marketing automation included in the Starter plan, you can manage email campaigns and lead nurturing workflows effectively.
Make Strengths
Extensive App Integration Library: Connect over 1000 apps to automate workflows across various platforms.
Flexible Pricing Tiers: Choose from free, core, pro, or enterprise plans based on your specific needs.
Visual Workflow Builder: Create complex automations using drag-and-drop functionality without coding knowledge.
Best For
Choose HubSpot CRM if:
- You need robust customer relationship management tools and basic marketing automation features.
- Your primary focus is managing client relationships, sales pipelines, and providing customer support.
Choose Make if:
- You require extensive app integrations to automate workflows across different platforms like CRM systems and marketing tools.
- You are looking for a no-code solution that can handle complex automations without the need for coding knowledge.
Verdict
HubSpot CRM is ideal for solo users who prioritize customer relationship management, sales pipeline tracking, and basic marketing automation. Its user-friendly interface and comprehensive free plan make it an attractive option for those on tight budgets. On the other hand, Make (Make) shines in scenarios where extensive app integrations and complex workflow automations are necessary. It offers a flexible pricing structure that scales with your needs.
Winner: HubSpot CRM
Explore alternatives
Frequently Asked Questions
For most solopreneurs, HubSpot CRM comes out ahead on value and ease of use. See the full comparison above for your specific use case.
See the Pricing Comparison section above for a full breakdown of plans, tiers, and what a solo user actually pays.
Most tools offer data export. Check each tool's individual review for export formats before committing to a switch.
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