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Recommended stack
E-commerce stack
Based on use-case fit, category match, and available product evidence.
Open the e-commerce playbook
Store setup, payments, email automation, and marketing tools for online stores.
Shopify
E-commerce PlatformsShopify is the standard starting point for a standalone online store, covering product catalog, checkout, and payments in one platform.
WooCommerce
E-commerce PlatformsWooCommerce adds e-commerce functionality to an existing WordPress site, useful when SEO or content is already the core of the business.
Stripe
Payments & CheckoutStripe handles payment processing, subscriptions, and checkout flows with developer-friendly APIs and strong fraud tooling.
Omnisend
E-commerce Email MarketingOmnisend fits because it is related to "online" and covers e-commerce email marketing for building or running an online store with products, payments, checkout, inventory, and marketing.
Mailchimp
Email MarketingMailchimp covers email marketing and can provide a concrete piece for building or running an online store with products, payments, checkout, inventory, and marketing.
Canva
Design & CreativeCanva covers product visuals, promotional banners, social content, and ad creative for the store marketing needs.